November 1, 2011

How Age Restrictions Complicate Digital Media & Learning

Categories: Digital Citizenship, Equity
kids playing in field and climbing over fence

Digital media and learning scholars have long understood the importance of access when it comes to digital technologies.  Whether we’re talking about the digital divide or the participation gap, we all recognize that access is the first step.  Once we can assume access, we can talk about skills and digital literacy.  But access is still key.

So what happens when children are systematically excluded from accessing digital media environments?  This, in many ways, is the conundrum resulting from how the Children’s Online Privacy Protection Act (COPPA) has been implemented by many general-purpose communication platforms and social media services.

It wasn’t meant to be this way.  As a piece of legislation, COPPA was extremely well intended.  Not only did lawmakers want to protect children; they also wanted to empower parents.  Thus, they mandated that commercial website operators get parental permission before collecting data about children under the age of 13.  Most general-purpose sites responded by limiting access to only those 13+. Facebook, for example, is 13+.

Six months ago, a flurry of studies (e.g. Pew’s) revealed that millions of U.S. children have violated Facebook’s Terms of Service and joined the site underage.  These findings prompted outrage back in May as politicians blamed Facebook for failing to curb underage usage.  Embedded in this furor was an assumption that by not strictly guarding its doors and keeping children out, Facebook was undermining parental authority and thumbing its nose at the law.  Facebook responded by defending its practices – and highlighting how it regularly ejects children from its site.  More controversially, Facebook’s founder Mark Zuckerberg openly questioned the value of COPPA in the first place.

While Facebook has often sparked anger over its cavalier attitudes towards user privacy, Zuckerberg’s challenge with regard to COPPA has merit.  It’s imperative that we question the assumptions embedded in this policy.  All too often, the public takes COPPA at face-value and politicians angle to build new laws based on it without examining its efficacy.

In order to understand how parents were approaching this dilemma, my collaborators – Eszter Hargittai (Northwestern University), Jason Schultz (University of California, Berkeley), John Palfrey (Harvard University) – and I decided to survey parents about their household practices with respect to social media and their attitudes towards age restrictions online.  We wanted to understand one key question: Does COPPA actually empower parents?  From a national sample of 1,007 U.S. parents who have children living with them between the ages of 10-14 conducted July 5-14, 2011, we found:

  • Although Facebook’s minimum age is 13, parents of 13- and 14-year-olds report that, on average, their child joined Facebook at age 12.
  • Half (55%) of parents of 12-year-olds report their child has a Facebook account, and most (82%) of these parents knew when their child signed up.  Most (76%) also assisted their 12-year old in creating the account.
  • A third (36%) of all parents surveyed reported that their child joined Facebook before the age of 13, and two-thirds of them (68%) helped their child create the account.
  • Half (53%) of parents surveyed think Facebook has a minimum age and a third (35%) of these parents think that this is a recommendation and not a requirement.
  • Most (78%) parents think it is acceptable for their child to violate minimum age restrictions on online services.

The status quo is not working if large numbers of parents are helping their children lie to get access to online services.  Parents do appear to be having conversations with their children, as COPPA intended.  Yet, what does it mean if they’re doing so in order to violate the restrictions that COPPA engendered?

One reaction to our data might be that companies should not be allowed to restrict access to children on their sites.  Unfortunately, getting the parental permission required by COPPA is technologically difficult, financially costly, and ethically problematic.  Sites that target children take on this challenge, but often by excluding children whose parents lack resources to pay for the service, those who lack credit cards, and those who refuse to provide extra data about their children in order to offer permission.  The situation is even more complicated for children who are in abusive households, have absentee parents, or regularly experience shifts in guardianship.  General-purpose sites generally prefer to avoid the social, technical, economic, and free speech complications involved.

While there is merit to thinking about how to strengthen parent permission structures, focusing on this obscures the issues that COPPA is intended to address: data privacy and online safety.  COPPA predates the rise of social media.  Its architects never imagined a world where people would share massive quantities of data as a central part of participation.  It no longer makes sense to focus on how data are collected; we must instead question how those data are used.  Furthermore, while children may be an especially vulnerable population, they are not the only vulnerable population.  Most adults have little sense of how their data are being stored, shared, and sold.

COPPA is a well-intentioned piece of legislation with unintended consequences for parents, educators, and the public writ large.  It has stifled innovation for sites focused on children and its implementations have made parenting more challenging.  Our data clearly show that parents are concerned about privacy and online safety.  Many want the government to help, but they don’t want solutions that unintentionally restrict their children’s access.  Instead, they want guidance and recommendations to help them make informed decisions.  Parents often want their children to learn how to be responsible digital citizens.  Allowing them access is often the first step.

The field of digital media and learning is configured by legal structures meant to protect youth.  Educators who want to help youth navigate commercial tools often encounter the complexities of age restrictions.  Consider the 7th grade teacher whose students are heavy Facebook users.  Should she admonish her students for being on Facebook underage?  Or should she make sure that they understand how privacy settings work?  Where does digital literacy fit in when what children are doing is in violation of websites’ Terms of Service?

The issues surrounding COPPA may not seem relevant to the learning community at first blush, but they are.  It’s important to recognize that children are getting onto general-purpose sites underage, often with their parents’ permission.  We need to find solutions that provide them protection without creating age-based restrictions.  And we need to start a conversation among the digital media and learning community about how different policies – including both governmental and corporate – shape the DML environments that youth are embracing.

For more information on our findings and their implications for policy makers, see “Why Parents Help Their Children Lie to Facebook About Age: Unintended Consequences of the ‘Children’s Online Privacy Protection Act'” by danah boyd, Eszter Hargittai, Jason Schultz, and John Palfrey, published in First Monday.

Banner image credit: Tim Roe